First, thank you everyone so much for your comments on my last post. Usually by now, I’d have taken some time to go through and respond, but every time I sit down to do it, I’m just not prepared to do it. I read all the comments and really appreciate the support for us and for Brinkley. I especially appreciate people who took the time to document their own experiences, and those who talked about what had/hadn’t worked with their own children and what to expect in that area.
No extended preamble. I’ve talked about this before, I know I have, because of course I remember every single one of the 1600+ posts on this site, verbatim, and so do you.
Let me tell you something I think is adorable. I’ve written before about my love of Marc Summers and that show, Unwrapped. In every single episode of Unwrapped, someone from the company featured will tell you proudly how many of their item has been purchased or consumed, and how many times that item, if laid end to end, would circle the Earth. Every show. Sometimes they shake it up a bit by telling you how far into space they’d reach if stacked up. That is adorable and I never want it to stop, even though I don’t have cable anymore and haven’t seen an episode of Unwrapped in years. That is a thing that every episode does and I would never, ever be tired of it. However, there are also other types of cliches that are used without fail in certain types of things and I need them to stop. Unwrapped, you continue. Other people, stop.
For a long time now – a really long time – money saving articles, the type that give you several “simple” steps to cutting your budget and finding some extra dollars here and there to put away, have included the “cut out your daily Starbucks habit, you’ll be surprised at how fast it adds up!” It’s always been in there, since the dawn of time. The dawn of Starbucks. Whatever. It is a key point in saving money. It is the way to save money. Stop spending that $4 a day on coffee and watch the riches pour in, right? You will have a ton of money if you stop buying coffee shop coffee every day. It’s well known money science. Also, some articles helpfully point out how much cheaper it is to drink your coffee at home, rather than buy it at Starbucks. Cents a day, y’all! Compared to $4!
So that’s been going on forever. A really long time. Long enough for every single one of us to know that spending money at a place like Starbucks is a luxury, because the coffee at Starbucks is an expensive thing. You may not notice it’s an expensive thing, but just stop buying it, and then you’ll be well on your way to rich.
And now that “buying coffee at Starbucks is an expensive thing we assume you all do and need to stop if you ever want to have any money ever” is ingrained into our collective consciousness, it’s generally understood that Starbucks is an “expensive” thing to do, whether it’s occasionally or daily. Is it really expensive? Don’t know, that depends on how much money you have and how much of it you allocate to coffee-drinking, all of which is entirely personal and no one should ever give a shit about how many times a day someone else goes to Starbucks. But we all know we’re making the choice to never, ever be rich if we don’t give up the habit, because every single financial article ever has said so.
Now, though, there’s this other new trend, with Internet subscription services trying to appeal to you with how cheap they are. “Listen,” they say, “just the cost of a cup of coffee a day. That’s all. Not bad, eh?” And they’re trying to tell you that subscribing is a good idea, because, come on, a cup of coffee a day? That’s nothing! I drink a cup of coffee a day without even thinking about it! Of course this service is valuable and worth the money. EXCEPT this tactic is coming behind years and years of “LISTEN COFFEE IS WHAT IS MAKING YOU POOR. IF YOU STOP DRINKING THE COFFEE, YOU WON’T BE POOR.” So what is it, Internet service trying to get me to sign up? Am I supposed to give up that coffee for your Internet service and break even? Then what about the coffee? And really, Internet service, have you not been on the Internet for the last 15 years? We’ve already been informed repeatedly that coffee is too expensive to ever be enjoyed without guilt, and now you want me to add a second identical expense and tell me it’s NOT going to make me poor?
You can’t both use coffee. Coffee is done now. We’ve all been slightly shamed too many times about how that “daily Starbucks habit” – which, come on, how much of the population in reality ACTUALLY has a daily Starbucks habit? Enough of the population to make “cut out Starbucks” a universal money saving tip? I don’t think so. I just really don’t. Anyway. We’ve all been slightly shamed too many times about how that SUPPOSED “daily Starbucks habit” is keeping us down, and now a whole other half of the Internet wants to appeal to our sense of frugality by telling us we can have something for just the price of our “daily Starbucks habit?” We either need some communication between the halves of the Internet, or everyone has to stop using the coffee thing.
Actually, no choice. Everyone stop using the coffee thing. Just don’t. Stop with the coffee thing. Come up with something new for me to save money. Something realistic. And novel. Something someone trying to save money hasn’t already done. When we are broke, we do not go to Starbucks. Starbucks is not keeping me from achieving my financial dreams. How about something like, “Stop paying your dental insurance. You’ll be amazed by how quickly that adds up!” Or maybe if you want me to subscribe to your service, you can say, “For the price of just one month of electricity.” That’s a good one, I think. I pay for electricity without even thinking about it. You’d definitely have me there. Point is, you can’t use the Starbucks thing any more. I’ve just banned it. That’s done.
I don’t usually like to do that weird “semi-related question to inflate comment counts” at the end of my posts because I think it’s strange and painfully awkward, but I’m sitting here obsessed with trying to think of other examples along these lines, where every single article or whatever on a given topic uses the same illustration to the point that it’s now become nonsense. If you can think of any, hit me.
Oh and listen, I don’t even drink coffee, really.